Interscope Records is an American record label owned by Universal Music Group through its Interscope Geffen A&M imprint. Founded in late 1990 by Jimmy Iovine and Ted Field as a $20 million joint venture with Atlantic Records of Warner Music Group, it differed from most record companies by letting A&R staff control decisions and allowing artists and producers full creative control. Its first hit records arrived in under a year, and it achieved profitability in 1993. Chair and CEO until May 2014, Iovine was succeeded by John Janick.
- Associated labels and imprints with Gaga
- Streamline Records (since 2007)
- Cherrytree Records (2005–2016, involved with Gaga from 2007 to late 2010),
- Kon Live Distribution (2006-2012, involved with Gaga from 2008 to late 2011)
Work with Lady Gaga
On May, 2007, Gaga signed a 5 album recording contract and 360° deal with Streamline/Interscope Records. At the same time, they acquired 29 songs made by Gaga and Rob Fusari in 2006-2007. Her stage name at the name was written as Lady GaGa. She later signed a deal with Bravado to produce and sell her Official Merchandise.
- For more, see this page.
In 2006, Dr. Dre and Iovine established Beats Electronics. Dre had been approached by his attorney to start a line of sneakers, and when he told Iovine about the idea, Iovine said: "You know speakers, not sneakers." 'Beats by Dr. Dre Studio Headphones' were introduced in January 2008 at the annual Consumer Electronics Show. "It took us two years to get them right, but when I heard I knew it was going to be big," Iovine said in 2010. "It's just like listening to a hit record." The marketing for Beats integrated endorsements from Interscope artists including Gwen Stefani, M.I.A. and Pharrell, Lady Gaga, and will.i.am. In 2009, Gaga created her own Beats, called Heartbeats which also got a new design in 2011. Since 2014, it has been an Apple subsidiary.
- Former Marketing Director Dyana Kass was credited in The Fame, The Fame Monster, Born This Way, ARTPOP and Cheek to Cheek booklet.
- Former product management Bobby Campbell is now Lady Gaga manager.
- Chairmand and CEO John Janick is credited as A&R on Joanne (2016).
30th Anniversary Celebration
In 2022 for its 30th anniversary, Interscope is releasing alternative artworks of their greatest albums reimagined by famous artists. To coincide with the anniversary, from January 30 through February 13, 2022 the Los Angeles County Museum of Art (LACMA) will display over 50 artworks in an exhibition called Artists Inspired by Music: Interscope Reimagined. From Lady Gaga's catalog Interscope picked The Fame Monster reinterpreted by Loie Hollowell and Joanne reinterpreted by Nicolas Party.
- Co-founder Jimmy Iovine