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Erling Persson
H&M

Hennes & Mauritz AB (H&M), is a Swedish multinational retail-clothing company known for its fast-fashion clothing for men, women, teenagers, and children. H&M exists in 53 countries. The company was originally founded by Erling Persson, and its current CEO is Helena Helmersson. The first store was opened on the high street of Västerås, Sweden in 1947. The design team in the company’s Sweden office controls the steps of production, from merchandise planning to establishing specifications, and production is outsourced to approximately 800 factories in Europe and Asia.

Items

Shirts

Dresses

Accessories

Rings

Earrings

  1. Yellow gold round earrings.

Maison Martin Margiela x H&M: 2012 Collection

Isabel Marant x H&M: Fall 2013 Capsule Collection

Jeff Koons x H&M: 2014 Collection

Iron Maiden x Divided by H&M

Fall/Winter 2014 Collection

November 13, 2013

Opening

Lady Gaga wears a jumpsuit by H&M customized by A-Morir and heels by Pleaser.

August 5, 2014

Holiday Season Campaign

Announcement

Lady Gaga wears a custom dress with digital Asia's printed heads by Natali Germanotta x Perry Meek.

Contest message

Lady Gaga wears a custom dress by Dolce & Gabbana.
Backstage

Campaign

Lady_Gaga_&_Tony_Bennett_-_H&M_Magical_Holidays

Lady Gaga & Tony Bennett - H&M Magical Holidays

Photography by Devin Doyle.
Behind the scenes
Photography by Soraya Zaman.
Media use

Links

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